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The Little Things That Make An Employee Appreciate Their Workplace

Nurdin Budi Mustofa 11:16:00 PM
Keeping employees happy does a lot more than make you feel good and look like a good boss. It gets them more motivated and engaged in their work. In turn, that makes them a lot more likely to develop company loyalty. Meaning you can retain them longer. Meaning that, on top of all the positive workplace culture benefits, it saves you the money of having to hire and retrain quite as often. Keeping your employees appreciative of where they work is as simple as taking a look at the most basic of their needs.

The Little Things That Make An Employee Appreciate Their Workplace

An investment in their equipment

Most people have some manner of investment in how they do their work. They might take pride in getting better results. In most cases, they will simply appreciate any opportunity to avoid frustration and inconvenience. To that end, upgrading the office systems and the methods used to carry out work isn’t just going to help your bottom line. It’s going to improve every individual’s experience of how they handle their day-to-day. You might have a great corporate culture and real empathy for the wellbeing of the employee. That’s not going to stop those minor annoyances and time-wasting relics from building up until the point they feel like they’re being hamstrung by the job. When someone feels like they’re not living up to their potential because of outdated methods and equipment, it’s a waste for everyone involved.

A focus on their well-being

Of much greater importance to them, and hopefully you, is their health and safety in the office. You might think that you have a safe, secure workplace because you can’t think of the last time someone had an accident or was harmed by the office. However, if you’re not actively identifying risks, then you are at risk. If your workplace involves heights and you’re not using ladder safety gates or if it requires machinery and you don’t have the property protective gear available, it sends a clear message to employees. You don’t take their wellbeing seriously. Not only does that drastically decrease the sense of worth they feel from the job. It puts you at great monetary and even legal risk.

A space suited to what they do

Safety from accidents isn’t all that makes a workplace better for them, however. The ability to work comfortably and in a space that actually fits the task they’re trying to do is important. Cubicle crushes were an attempt to provide the necessary amount of private space to people who had to use phones, for instance. They proved to be too isolating and claustrophobic for a good work environment, but they provided a lesson to learn from. Be flexible with the physical arrangements you provide based on the different tasks your team takes care of.

If a workplace can’t fulfil the needs of the employee beyond giving them a paycheck to subsist on, you won’t hold onto them for long. Soon, they’ll see the deal as no longer worth it on their end. That’s when they will start to look elsewhere and you’ll have to fork out for the recruitment process.

Health & Safety Hacks For Your Business

Nurdin Budi Mustofa 10:03:00 PM
If you run a business of any kind where you employ people, it is your responsibility to ensure that your employees are protected. Though your immediate health and safety policy is important, it should also be a key concern of yours that they are working in an environment that promotes healthy living where possible. Though you obviously don’t want to intrude on their lives too much, encouraging healthy living is both a positive thing for them and for your business as a whole. With this in mind, let’s take a look at a few ways that you can improve your company with regards to health and safety.

Health & Safety Hacks For Your Business

Put in Place a Clear Policy

Health and safety starts with a clear policy that follows all the guidelines that have been set out in your field. You need to make sure that you have gone through all the potential hazards that could occur in your company and have put in place adequate measure to protect the wellbeing of your employees. If you require your employees to work in potentially hazardous situations, you may need to provide them with certain personal protective equipment or have put in place passive fall protection. Enlisting the support of someone who is an expert in the field can make sure that you have covered all your bases. When your policy has been agreed, it is essential that you run through everything with your employees so everyone is on the same page. If an accident does occur, everyone should be fully versed in the best way to respond. Not only is this essential for your employees, it should also be a central pillar in the continued running of your business.

Reduce Stress Where Possible

Health & Safety Hacks For Your Business
Most jobs involve some degree of stress, but if you pile too much pressure on your employees, this can have a detrimental effect on their performance at work and lead to increased levels of absenteeism. Studies have shown that stress is the biggest cause of work absences, so the damage that could be done to your company is quite clear. Just a few of the workplace factors that can affect employees’ stress levels include managerial style, work content, number of hours, workload and uncertainty in the job role. The two ways that you can tackle workplace stress as an employer are prevention and intervention. Prevention involves taking steps to improve conditions in the work environment, while intervention involves the treatment of staff members that become unwell. Ultimately, as a responsible employer, you should always be taking steps to reduce workplace stress wherever possible.

Encourage Healthy Eating

Health & Safety Hacks For Your Business
Rather than having days where everyone brings in unhealthy snacks, instead you could have a healthy eating day once or twice a month. This could involve one member of the team bringing something in themselves or you could even invest some money to put the cost on the company. Stocking the office with fresh fruit on a regular basis doesn’t have to be a hugely expensive expenditure, but it really could make all the difference with regards to the health of your employees.

Host an After-Work Fitness Class

If you have enough space in your office, it is a nice idea to host an after-work fitness class. Contact a local yoga or gym instructor and advertise the session with your employees. If you take part in the session yourself, you will help to set a good example amongst your team. As well as encouraging a healthier lifestyle, this kind of perk goes down very well with employees. Meditation and yoga have been shown to reduce stress levels and also improve sleep quality so the knock-on effects could be very positive for both your employees’ health and your business. You could also look into discounted group memberships at local gyms which are often an option for businesses.

Explore Other Methods of Boosting Wellbeing

There is plenty of research being done at the moment showing the various innovative ways that employers can boost the wellbeing of their employees. For example, you could invest in adjustable desks so that your employees have the option of standing during the day if they are feeling uncomfortable. Research has shown that standing on a periodic basis can help to mitigate fatigue and discomfort. You can also encourage a culture that allows your employees to take regular breaks during the day to get away from screens and walk around. Not only will this encourage a more active lifestyle, it also helps to boost productivity.

Have Them Flocking to Your Website

Nurdin Budi Mustofa 8:43:00 PM
Have Them Flocking to Your Website
When you’re an entrepreneur, it can seem like the deck is stacked against you when you’re trying to break out and get your business noticed online. The big boys have thousands if not millions of dollars at their disposal and some of the best IT staff to help them get on in the digital world – you don’t often have that luxury. However, despite that, it is possible to succeed and have people visiting your website in their droves.

Here are some quick tips to have them flocking to your website in no time at all:

Sort Your SEO

The first and most important thing you should do if you want your website to take off is to sort out your search engine optimization. Good SEO practices will enable you to improve your website's search engine ranking positions, which means more people will see your site and click through to look at your products and services as a result.

Ideally, you should hire a professional to take care of your SEO if you want to ensure that you get the best possible results, but it is possible to learn SEO yourself if you have enough time to spare and your budget is really tight.

Remarketing on Facebook

If you’re a business in the 21st Century, then there are no two ways about it, you need to be on Facebook, but just being on there isn’t enough if you want to drive traffic to your website. You need to use all of the tools available to you to get people to your site, and one of the best tools currently available is a Facebook tracking pixel, which enables you to keep marketing your site to individuals who have visited your Facebook page in the past.

Write Killer Headlines

It might be a bit superficial, but it’s nevertheless the case that more people will click on your website if you create attention grabbing headlines. In fact, 80 percent of people will read a headline and not go any further, only if you write killer headlines will you convince readers to continue to your site and actually read the content you or your staff are producing.

Create Viral Videos

Viral videos have really taken off in the past few years and if you are able to create a truly great one you could increase the visitors to your website by thousands, even millions overnight. Unless you’re very creative, hiring an agency who specialize in such things will be your best bet for creating a hit that will have them flocking to your website.

Blog

Have Them Flocking to Your Website
Blogging might not seem as important as it once was what with social media and websites like YouTube attracting ever increasing numbers of people, but when it comes to driving traffic, blogging is still hard to beat. The key is to create regular content which is interesting, useful or entertaining if it can be all three so much the better, and the more quality content you have, the better the search engines will like you, driving much more traffic your way.

Run a Contest

There are a number of websites that specialize in informing their readers about contests and giveaway that are being held online all over the world. Millions of people read these websites daily, so if you want to give your website’s traffic a boost, one of the simplest ways to do it is by setting up a contest and promoting it on as many of these sites as possible. Everyone likes to win. Especially when they’ll be receiving a great product or service for free, so they’ll flock to your website in their droves, and if you’re lucky, many of them will stick around and see what else you have to offer.

Contribute to Other Websites

Contributing to other blogs and websites is a great way to get your name and the address of your website out there in cyberspace. Try to target sites that are in your niche, write interesting and accurate content and wait for your traffic to rise.

Start a Podcast

If you have more time to spare, creating a podcast that covers your niche is a fantastic way to increase traffic. Podcasts have taken off big time thanks to the likes of Serial so that they can have a dramatic impact on your stats, but you will need to put the work in, make your pod interesting and regularly publish if you want to see real results.

Do you have any more tips to help drive traffic to a business website? Please share them below.

The Geek's Guide To Surfing The Web Safely

Nurdin Budi Mustofa 6:25:00 PM
The Geeks Guide To Surfing The Web Safely
These days, safety and security is a hot topic when it comes to using the Internet. Recently, there have been some major cyber attacks on various online networks and their users, so there is no wonder why so many people are now focused on improving their online security.

Many people have a basic knowledge of how they can surf the web without putting their personal information and data at risk. But is this basic knowledge really effective anymore? Some experts aren’t so sure. Are you a bit of a novice web user and want to improve your whole knowledge of the Internet to browse it much more safely? The following geek’s guide should be a great place to get started.

Always Update Your Antivirus Software

At the very least, you should have an up-to-date software on your laptop or computer that protects your system against viruses and malware. There are lots of free programs and software, but you will find that buying one will leave you better protected. Most of this type of software also gives you the chance to do full system scans to check for any hidden viruses that are dormant in your computer. You will often get notifications saying that the program or software needs updating - it is critical that you do so! Harmful viruses and malware are continually getting more and more sophisticated and are outsmarting antivirus software. Only by updating can you keep one step ahead!

The Geeks Guide To Surfing The Web Safely

Think Before You Click

There are millions of links on websites that will lead you to various places on the Internet. Most of these will be completely safe sites to click through to, but there will also be a minority that is littered with bugs that could affect your computer. At the very worst, they might also pass on a virus to your device or computer. So, it’s always a good idea to think before you click. If the URL in the link seems a bit suspicious, do not click it. Some sites are extremely prone to spyware too, so it is a good idea to limit your time on them. These high-risk sites include adult websites and file-sharing platforms.

The Geeks Guide To Surfing The Web Safely

Surf Incognito

Did you know that people can spy on you when you are using certain websites? I may have touched on that slightly in the point above, but allow me to explain it further now. Some websites and government track web users so that they can harvest their information and use it for their own benefit. Obviously, there is no way a surfer can know if they are being tracked. The best way to beat this is by surfing incognito. Most web browsers will give you the opportunity to do this and hide your identity and location. But a much more effective way to escape the trackers is to use a VPN. This is a great starting point to learn more about VPNs and their benefits. Another advantage of using a VPN is that you can make it look like you are using the country in a completely different country - that’s great for unlocking extra movies on Netflix and other location-specific streaming services!

Be A Smart Shopper

There are some things you should look out for on an online shop. They will help you figure out whether it is safe or not. Firstly, take a look at the URL in the address bar. Does it start with “https”? If not, and it only says “http”, then you should do your shopping elsewhere. That extra “s” shows that the site has been verified as being secure. There should also be a padlock icon next to the URL in the address bar. Again, this is a sign that the site has been verified. It is also worth using a credit card rather than a debit card when you are shopping online. That’s because credit cards are much more likely to reimburse you against fraudulent debt.

The Geeks Guide To Surfing The Web Safely

Think Of Hard-To-Crack Passwords

Don’t just stick to the usual “password” or “12345” when you need to think of a new password for an online account. These are way too easy for hackers to hack. Ideally, you need a password that is made up of letters of different cases, numbers, and special symbols. Try not to spell out a regular word either. It is also worth pointing out that you shouldn’t use the same password for all of your online accounts - once someone gets their hands on it, they will be able to let themselves into all of your online accounts!

4 Ways To Upgrade Your Business's Software For Client/Service Synchronicity

Nurdin Budi Mustofa 1:56:00 PM
4 Ways To Upgrade Your Business Software For Client Synchronicity
In the world of client services, hardly any mistakes can be comfortably made. Your reputation is usually much more ‘on the line’ than if you opened a simple product store. As well as getting the sales revenue, you need to focus on maintaining it. Giving your clients a reason to come back will help generate reliable income, depending on how often clients in your industry usually return.

If you cut hair, you’re likely to see the same clients between once and three times a month depending on gender and requirement. If you’re a pet grooming business, you’re likely to see your clients seasonally, or at least expect to wait months between visits. This is why it’s vitally important that you make sure your business is up to speed, and you can use these following software solutions to do just that.

Appointments

Having the ability to note down appointments on the fly is a great resource to have at your fingertips. This will ensure you don’t miss any important clients that call when you’re otherwise occupied. Having a system dedicated to logging these appointments will also allow you to make any preparations you need well beforehand, or even reschedule them ahead of time if needs be.

Persistent Profiles

Having a persistent profile for each customer who uses your business can be of absolute benefit. If they book an appointment, you’ll be able to assign it to their records and understand what you’ve done for them in the past, the frequency of their visits and any other necessary information you should keep in mind from the second first contact is made. Think of this as a persistent caller ID that makes a useful bookmark in your software solution.

Mobiles

Using mobile apps to help your business flourish will allow you to take all of the steps listed here on the move. If you’re traveling to resupply, you still want to be able to have access to your business’s inventory. The days of having it all localized within your buildings doors only have long since passed. For example, let’s say you groom dogs. Using a dog grooming app to help you keep your pooch’s requirements in mind will allow you to take care of any special considerations for the following day, or put in that special order next week. It will also allow you to keep track of any outstanding balance you owe your suppliers, or your clients owe you.

Nuanced Notes

Services are often more personal and tailored to a client than a standard store that sells products. This is why you should take advantage of note taking software that’s syncable between all of your devices. This can give you a step up when it comes to remembering the requirements of a certain individual, certain pet or certain car you have to work on.

Allow your entire staff to have access to this note taking account, and they’ll be well informed when it comes to handling the client themselves. Allow each post you make to be rich with tags and categories, so the indexed search is easy to navigate for yourself and your team.

Leave Your Doors Open Online

Nurdin Budi Mustofa 10:15:00 AM
Business works a little differently online compared to in the store or on the street. The challenges are definitely the same. You’ll be looking to get the largest number of customers to your store or business. But the ways that you do this are quite different. Or are they? Actually, when you look more closely, you’ll see that there’s an online digital equivalent to every marketing tactic you use in the real world. Let’s examine what we’re talking about here.

Opening The Doors

Leave Your Doors Open Online
How do you make sure that customers know your business or store in open and ready for them to step inside? You put on a display add some marketing materials and maybe just, open the doors. If you think about it, this is how shopping malls and supermarkets let customers know they’re open for business. The simple gesture of opening the doors causes customers to flock inside. So, what’s the online equivalent of this?

Well, that would no doubt be setting up a website. If you speaking to a web developer, you can make sure you have a website design that really grabs the attention of customers and consumers. In fact, as soon as the website is setup, you’ll find traffic surging towards it. Or at least, that’s what’s going to happen if you put the right signage in place.

Sending The Right Sign

Leave Your Doors Open Online
Let’s say that your company or business has just opened up on the high street. How do you make sure that customers and clients know that it’s there? Obviously, you need to put up some signs outside of the shop and on the building itself. This will ensure that people know there’s a business or shop there and it may cause them to venture inside.

Online, you need to put up different types of signs. You need to focus on SEO, and there’s various ways to do this. For instance, you can think about using AdWords. With AdWords, you’ll have ads for your business on the Google search results, and that is probably the closest you can get to a digital sign. But you can also add keywords to your website as well as links and this could ultimately boost your search ranking, leading to more traffic.

Out On The Street

Leave Your Doors Open Online
Finally, let’s think about the role of your employees for generating customers for your business. With employees, you can send people out on the street to hand out flyers, once again bringing more people inside. Or, you can get them talking to staff inside the shop and make sure that they feel a connection with the people there.

The online equivalent of this would no doubt be social networking. Through social networking, you can interact with customers in a completely unintrusive way that is still personal enough to make an impression. You’ll be able to ask them about their opinions of your business, and you could even encourage them to promote your company.

As you can see then, when you get right down to it, the way we market on and offline aren’t that different. Leave the doors to your company open, and the customers will come.

5 Things Guaranteed To Annoy Customers

Nurdin Budi Mustofa 9:50:00 PM
5 Things Guaranteed To Annoy Customers
Being able to keep customers happy should be at the heart of every business. For all the benefits you can reap from a solid marketing strategy or new innovations in how your business runs, without customers, it’s all irrelevant. Once you have managed to capture a customer, it should be at the forefront of your mind: how do I keep this customer happy? If this isn’t among the top of your priorities, then it’s time for a reorganisation.

Frequently, the best way to keep a customer happy is just to prevent them from becoming annoyed. There are many things that a business can do that will irritate a customer to the point of no longer wishing to use that company, but these are the top five - and there’s a few ideas on how to avoid them as well…

1) Poor Communication

If something goes wrong with an order, a customer wants to know about it. If you don’t inform them of the issue the moment you become aware of it, then they will be - rightfully - annoyed. Customers can understand that things go wrong, but they need to be kept in the loop about how you’re going to rectify it.

2) Bombard Them With Spam

You’ve probably read more than a few articles on the importance of email marketing. Done well, it can entice customers back to your company when they might otherwise have forgotten about you. But done badly, email marketing is nothing more than an intense irritant. Even if they’re the best emails in the world, no customer is going to want to hear from you more than once per week.

3) Being Passed From Person To Person

If a customer has reason to call you, then they will quickly become annoyed if they are frequently transferred endlessly. In an age of business phone systems, it’s far too easy for employees just to pass calls on rather than deal with it themselves. Try and keep a handle on this and instil a policy that whoever answers the call has to follow it through to a resolution. Even if this means conferring with another department to fully resolve it, customers will appreciate a proactive approach.

4) Having To Login To Checkout

If you sell products through your own website, then you could be selling yourself short if you require customers to create and/or login an account before they can checkout. Customers want a smooth, easy checkout process; they don’t want to have to fill out details their payment processor provides anyway. While you might like people to create accounts as it makes them easier to track, always include a guest checkout option - not doing so could lose you sales.

5) Being Spoken Down To

Finally, a habit that many employees (and perhaps yourself) can fall into far too easily. If you talk down to customers or make them feel stupid, then they are going to revolt against you. If trying to resolve an issue, never ask questions like “do you know how to do that?”. Instead, a simple change to “are you familiar with?” sounds far more adult, and will be easier for them to say no to if that’s the case. Always presume knowledge and only fill in gaps when asked.